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This guide demanded to be written after a remarkable marketing campaign.
It started when I was sending out cold emails to a group of franchise owners. I had a case study showcasing my success with a couple of the same franchises and wanted to share that success story.
Despite my efforts, I wasn’t having much success. It was hard to get people to open my emails, let alone click on the call to actions.


Frustration was setting in, and I was desperately trying to find a way to improve my open and click-through rates.
I decided to change my approach. I made the email look more personalized and direct. I included a GIF of myself talking in the video and used a subject line that mentioned the video. This small change had a profound impact.
The first time I sent out this new format, I could immediately see a lot more activity in the opens. People were not only opening the emails but also clicking on the links.
Tracking how long people watched the video added another layer of insight, making it feel like a game as I watched engagement metrics climb.

I was ecstatic, my mind racing with excitement, as I realized this system didn’t just work...
It revealed exactly who my most engaged prospects were, leaving me stunned, thrilled, and on the edge of my seat, ready to take on the world with this breakthrough.
Out of 122 recipients, about a dozen stood out, watching the video several times and spending a lot of time on it. I knew exactly who to follow up with and what to say, turning cold leads into hot prospects.
Inspired by this success, I knew I had to share this strategy with others. That night, I told my wife, "I’m going to write a guide to teach people how to use this email strategy to land new clients."
The Stupid Simple Email guide was written quickly, focusing on simplicity and effectiveness rather than complex theories or impressive language.
My main goal is to help more people achieve more success. I've always been a champion of entrepreneurs and small businesses.
It’s getting harder and harder to break through the noise and rise above the distractions. This strategy not only achieves that but also helps you identify the most interested prospects, so you can close more deals faster and with fewer rejections.
If you believe you can achieve significant success and make a difference with your marketing efforts, stop wasting your time trying to convince people to buy.
Instead, use the Stupid Simple Email guide to find people who are already looking for a solution and are ready, willing, and able to buy right now.
The Stupid Simple Email guide was written without a ghostwriter, impressive words, or complicated marketing jargon. In fact, it was written in just a few hours.
Forgive me in advance for its simplicity. I hope to help you land more clients with this small guide — not create award-winning marketers or complex strategies.
I am not trying to impress you with what I have accomplished or how much I know.
The reality is, what I have created is very simple, and that is why it will work for you.
I want to help you land clients consistently and even get unreasonably, life changingly, business transformingly successful. If you believe that you deserve to be the person who consistently lands high-value clients and scales your business — let's get started.
— Steve Rosenbaum
This isn't some pie in the sky, out of reach big claim. I know it is attainable because I have used the information here and done it.
The eight steps I lay out in the booklet are in a very simple to understand language that will allow you to get started today in creating the money you deserve.
Let's face it, your parents didn't teach you how to get rich and the schools and colleges don't even talk about it. So… let’s talk about it.
Getting Rich is Not a Fantasy
Where You Get Your Advice
The Millionaire Decision Chapter
Millionaire Math
Increase Income
Who's Got My Money?
Stay Broke
Save to Invest, Don't Save to Save
Multiple Flows of Income
Repeat, Reinforce and Hyperfocus
Take Anywhere Pocket Size Booklet
Grant's Strategies on:
The Millionaire Decision
Staying Broke
Multiple Flows of Income
Listen, this book is free. Your part is to cover the printing and postage costs of $1.99. That’s it. Pretty amazing deal, right?
Oh, and in case you're wondering...
Just in case you think someone’s going to throw you into a hidden “continuity program” or sell your kids or whatever, it’s not going to happen. I’m straight up helping you out here. You want to know why?
1. Whatever you’re going through, I’ve been through just as bad and maybe worse. When I think of my childhood, struggling to get by after my dad died and my mom told us to settle for (and even be grateful for) a life of struggling and mediocrity, I feel motivated. If your kids are going through what I went through, I owe it to THEM - having escaped that trap - to educate YOU to aim higher.
2. Because if you are stuck behind a wall, looking for meaning in social media, I know you would rather be getting out into the world and changing communities. I know that would help you because it helped me. Every time a person changes their life, the lives of their families, and the level of excellence that becomes expected in their communities, my own destiny is more highly fulfilled on this planet. If I just have to give away a few books to make that much change, you’d better believe I’m giving away the books!
Here's why...
We've only printed a few thousand copies of this book. Just as in business, if you snooze you lose.
The last book - and this page - could go at any time.
I 100% guarantee that you'll love this book. If it’s not everything you hope it will be, I’ll return your printing and postage fee. You can even keep the book.
Sound fair enough?
Thanks for taking the time to read this letter. Let me know how your life changed as a result of not only reading this book, but taking action on it. Together, we can change more than your bank balance. Together, we can change the world.
—Grant Cardone


This book will give a person the confident to reach the Millionaire status! In this book it is the mindset and the attitude that Grant Cardone imparts to the reader and those who would settle for nothing less than their potential to become rich even super rich!!! It's a recipe to achieve an amazing life!!!

This book is one of the most simple yet profound books about finance I have ever read. I will keep re-reading it until I become a millionaire, thanks so much Grant!

If you don't know how to play checkers, what are your chances of winning? If you don't know how to create wealth, what are your chances of having it? This uber easy read is Grant laying out the plan of attack to secure yourself and your family's financial future. This booklet has helped to add to my purpose and give me tools to work with. When you know you can act

My only complaint is that I didn’t get this booklet sooner.It should be in every high school in America.

Perfect sized booklet, doesn't take a lot of time to read and very readable with lots of good content

Easy read. POWERFUL strategy! This book gave me a track to run on.

A must have simple read on the path to becoming a millionaire. Never before has the path been laid out for you to follow and create your future.

I just wanted to compliment you on the millionaire book let. The content is really powerful. I sat down and read the first few pages and ended up reading the whole thing. I'm my a reader at all as well. I high lighted the important sentences and almost high lighted the whole book! Really really inspirational. Hope you wake up and see this to start your day. It's always great to get feed back from clients in my point of view. I love how you talk about your youth. I was in the same boat.

I just finished reading The Millionaire Booklet, and I wanted to reach out and say thank you for the information. I am a 27 year old aspiring entrepreneur that recently graduated Chiropractic College in December, and I look forward to using that knowledge in my future to build the life I have always wanted. I will definitely contact you when I bank my first million.

This is the best $10 you should spend. The content is amazing, drive you directly to the idea and a soon as you get started, you won't stop until you finish. This little book of 42 pages will help you to improve your actual situation and go every single day for more. The little book can help you in a Big way.Thanks to Grant Cardone for Sell or be Sold and 10X, then this book, I reach one of my dreams. A soon you reach one, you will go for more.

GET YOUR HANDS ON ANYTHING GRANT PUTS OUT THERE! HIS BOOKS ARE AMAZING! HELPED ME PUT A NEW PERSPECTIVE ON MY ENTIRE LIFE. YOU WANT TO SEE “MASSIVE ACTION” IN ACTION GET GO ON ANY OF HIS SOCIAL MEDIA AND YOU'LL SEE! UNCLE G PUTS AMAZING FREE CONTENT DAILY!! TAKE TIME OUT OF THE EQUATION AND GET STARTED ON BECOMING A MILLIONAIRE!-BE GREAT!

The Millionaire Booklet gave me huge dose of motivation and great guide to reach my goals. The eight steps presented in this booklet will most certainly help you also to change your mindset, increase your income and reach financial freedom.

This content is seriously under priced. Anyone who is looking for that edge, that advantage, and that strategy to get to the next level in their career, finances, and business... this content is not an option! What are you waiting for? I bought this when I realized the only thing separating me from growing was KNOWLEDGE and that there was no other content in the world that delivered this information. Thanks Grant!

This booklet is the road to a more prosperous way of living and thinking. Everyone who I've passed it along to has seen tremendous enlightenment and a more productive 24hr day since reading it. I recommend it whole heartedly. Quick read, life changing booklet full of gold!

If there is one thing to take away from this booklet, is that you can follow this formula, see immediate improvements in your wealth and have a continued battle plan for not only keeping your millionaire mindset right, but also repeat these actions and continue to build your wealth. All of which can be carried in your back pocket.

I've been a millionaire for sometime know but not a hectomillionaire!! Your booklet in my back pocket, on a daily basis, is still my roadmap when I hit roadblocks!

Buy it, read it, live it. At that price, Grant is giving these things away, considering the value inside.

The best part about the booklet is that it gives you every step. It's a process like anything else and it can be broken down into what you should do at any stage of your life. THIS is what I wish I was taught in school.

This program will assure you path to success. Grant breaks down simple steps to becoming a millionaire in todays marketplace!Thanks G!
P.S. Skipped the letter? Here’s the short version:
I'm mailing you “The Millionaire Booklet – How To Get Super Rich” (priced at $14.95) for FREE. Yes, this booklet is free, and all you pay is $1.99 for shipping.
There’s a 100% guarantee, so even your $1.99 isn’t at risk.
Click the button below to get your FREE copy now. You’ll be glad you did.

Review by Remy
This little book, as unlikely as it sounds, will change your life. What Grant has done has concisely typed up a way guide to changing the way you think about money, and getting wealthy. And changing your thought process, changing your worldview, is 80% of the battle.

Review by David
Simple and to the point. I love the compact reading style. You are not going to receive any creative financial advice or secret strategies -- just the core fundamentals that will yield you 80% of the financial results you need.

Review by Nevada
Five Stars for sure. Very simple content, esay to digest. Short chapters that keep your attention. I bought it on audible so I was able to listen to it in my car. I love the actionable concepts. Will definitely change the way you look at money and gives you a different perspective on becoming rich.

Review by GC
Simple. Effective information. Enlightening and inspirational. Definitely a must-read for ANY entrepreneur or sales person.

Review by Mahalia
Uncle G is the man! Follow this booklet and it will change your life. THE Financial Blueprint!

Review by Don
Easy Read and yet MOST IMPACTFUL INFORMATION that anyone can revaluate their thought pattern to gaining riches!

Review by JP
Great concept to carry with you at all the times. Simple and easy to understand to have a strong foundation if you are pursuing financial greatness.

Review by Nicholas
Great little book and a handy reminder to keep around and fire yourself up from time to time. I've read both 10x and Be Obsessed and am confident saying if you liked either of those you'll like this.

Review by Richard
Great read from Grant Cardone. Grant is great with helping you think and grow to the next level. If you are in a need of a play book this is it. Thanks Grant.

Review by Martin
Keep it in your pocket - Uncle G knocks it out of the park again... Want to be a millionaire - you got to have a plan... this book is THE plan...

Review by Mahalia
First of all WOW!!!! What an eye opener. I will recommend anybody that want a new way to think. READ THIS BOOK!!!! I guarantee this booklet will impact your life. I'm reading it for a second time.

Review by Amazon customer
I love this little book. It is a super easy read and you OWE it to yourself. This book will change your life if you take an hour to read it and dedicate yourself to putting the steps into action.

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